
Career and leadership coaching, Australia-wide
View live →We build it for free — you see the whole thing finished before you pay a cent. After that it's $199/month, all in. No lock-in, no exit fee. Don't like it? Walk away, owe nothing.
Nothing to build. We design and build your website for free, and you pay nothing until you've seen it and approved it. From there it's $199/month for the Free Range Care Plan — hosting, security, backups and unlimited updates, all in. No setup fee. No lock-in. Cancel any time with 30 days notice. Want to own the code outright? Flat $1,800, available from day one.
Plenty of "free" websites are really a 12-month contract with the cost buried in the monthly fee. Ours isn't. Don't like the site? Don't pay for it. Stop liking it in month seven? Leave.
See if you qualify →
You're good at what you do. That's not the problem. The problem is what happens before anyone books.
More than half of people looking on their phone will leave if a page takes longer than three seconds to come up. Someone looking for a cut before the weekend isn't waiting — they close the tab and try the next salon. Usual cause is a page full of big photos nobody bothered to shrink down.
We hand-code every site and keep the images sharp but light, so yours loads fast and still looks good.
Plenty of your customers would rather book at 10pm on their phone than call during the day. If the only way to get in is a phone number and opening hours, you're quietly losing every one of them.
We put online booking front and centre on every page, so people can book the moment they decide. Being set up as a proper registered business helps you look the part, and business.gov.au covers the basics.
If your site just says "hair salon," Google has nothing to go on. It can't tell whether you do colour, extensions, men's cuts, or bridal. So when someone nearby searches for one of those, Google shows them somebody else — because somebody else spelled it out.
We give each service its own page, so Google knows exactly what to show you for.
Your best colour work lives on a feed that disappears down the timeline in a week, and Google can't see any of it. Meanwhile someone searching for a colourist in your suburb lands on a website with a stock photo and no proof you're any good.
We bring your best work onto your own site where it stays put and can actually be found.
Every booking that comes through a platform costs you a slice, and the customer belongs to them. They'll show your competitors alongside you and take your regulars if you ever leave. You're renting customers who ought to be yours already.
Your own site, your own bookings, one flat monthly. Nobody takes a cut.
We won't promise you page one of Google. Nobody can. What we build is the foundation — fast, structured properly, a page for everything you offer. Without that, nothing else has a chance of working.
That's how people search, and it's how Google decides who to show them.
The everyday work that fills the chair. A page covering what you do and how to book turns a browser into an appointment.
Higher-value, heavily searched, and a decision people research properly. A page with your best colour work wins the client who's ready to spend.
A different customer with different expectations. If you do it well, a page to yourself puts you in front of them.
Specialist, high-value work that people search by name and compare carefully. Worth its own page and its own gallery.
Booked months ahead by people who research thoroughly. This page has room to show your work and build the trust a wedding needs.
Keratin, olaplex, repair work — the add-ons people search directly once they've decided they need them.
Your free website includes five pages, so we'll build out the services that win you the most bookings — and you can add more later whenever you like.
See if you qualify →
Hand-coded, fast, and built to be found. Yours would be built the same way.

Career and leadership coaching, Australia-wide
View live →
Driving lessons across Melbourne's south-east
View live →


Residential Painter in Carnegie, Melbourne
View live →

Want one like these? See more of our work →
Here's how we stack up against the other ways of getting a hairdresser's website built.
| Free Range Websites | Agencies | Freelancers | |
|---|---|---|---|
| Upfront costWhat you pay before going live What you pay before your site goes live — with us, nothing. Your first payment happens at go-live. | $0 | ~$2,000–$20,000 | ~$500–$5,000 |
| Website Care PlanHosting, updates, security & upkeep Hosting, unlimited updates, security, backups and upkeep | $199/mo | ~$160/hr for changes | Rarely offered |
| First-year totalEverything you'd pay in year one Everything you'd pay in year one | $2,388 | $5,000–$25,000+ | $2,000–$8,000+ |
| Time to go liveWhen your site's ready to review How long until your site is ready for you to review | Ready in 5 days | 4–12 weeks | 2–8 weeks |
| Website content changesUpdating services, prices, photos | Unlimited, free | $120 – $250/hr | $60 – $150/hr |
| Custom built websiteBuilt for your business, not a template | Included | Depends on the budget | Often templated |
| Website hostingKeeping your site online 24/7 | Included | Extra cost | Not included |
| On-site SEOGetting Google to actually know you exist | Included | Extra cost | Your problem |
| Google Business setupYour listing on Google Maps, so locals can find you | Included | Extra cost | Not offered |
| Security & SSLThe padlock in the browser to keep hackers out | Included | Extra cost | Your problem |
| Site speed & performanceChecked against Google's benchmarks | Included | Not monitored | Not monitored |
What's included with Free Range — that others charge extra for
No deposits, no setup fee. You pay nothing until your site is live.
Agencies take 4–12 weeks. Your site's ready to review in 5 business days.
Others charge $60–$250/hr. With us, it's included.
No surprise annual bills. It's all in your monthly fee.
Built to rank for local searches from day one.
Get on Google Maps so locals can find and call you.
* See pricing for full details.
No complications, no bs. One custom made feature-filled website and an affordable care plan.
I signed up on Monday. Got a great looking website on Wednesday. These guys are good!!! ~ Mark
Total across 12 months: $199 × 12 = $2,388
That's way less than what an agency would charge upfront. i-e $5,000–$25,000+
$199. That's probably less than a single call out fee
Now that's amazing!
Almost every salon has the same setup. The Instagram is full of great colour work, before-and-afters, happy clients. The website, if there is one, has a stock photo of a woman in a towel and a phone number from three years ago. Everything good is on a platform that buries it within a week.
The problem is that Instagram and Google do completely different jobs. Instagram shows your work to people who already follow you. Google shows you to someone who's just moved into the suburb, typed "balayage near me," and has never heard of you. That second person is new business, and right now they're landing on a site that gives them no reason to choose you.
You don't have to stop posting. But your best twenty photos belong somewhere permanent, on your own site, where Google can find them and where a new client can see exactly what you do before they book.
That's the gap we close. Send us your best work, it goes on your site, and it stays there working for you instead of disappearing down a feed.
That's why updates are unlimited and included. Ring us, tell us what you're doing now, and it's on your site.
Still got questions? Drop us a line
Free to build, $199/month once it's live, and you can walk away whenever you like.
First payment after launch only