We're an Australian family business, and we build websites for painters

Websites for painters. Built free, live in 5 days.

We build it for free — you see the whole thing finished before you pay a cent. After that it's $199/month, all in. No lock-in, no exit fee. Don't like it? Walk away, owe nothing.

See if you qualify → See a painter site we've built →
Here's the short of it

What does a website for a painter actually cost?

Nothing to build. We design and build your website for free, and you pay nothing until you've seen it and approved it. From there it's $199/month for the Free Range Care Plan — hosting, security, backups and unlimited updates, all in. No setup fee. No lock-in. Cancel any time with 30 days notice. Want to own the code outright? Flat $1,800, available from day one.

Cost to build$0 — no setup fee, nothing upfront
Ongoing$199/month — hosting, updates, security, backups
ContractNone. Cancel any time, 30 days notice

Plenty of "free" websites are really a 12-month contract with the cost buried in the monthly fee. Ours isn't. Don't like the site? Don't pay for it. Stop liking it in month seven? Leave.

See if you qualify →
Close up of a paint roller Freshly painted white wooden cabinet near a window
Let's talk about what's going wrong

Why nobody's finding your website

You're a good painter. That's not the problem. The problem is what happens before anyone picks up the phone.

Your site takes too long to load, so people give up and ring someone else.

More than half of people looking on their phone will leave if a page takes longer than three seconds to come up. They're not waiting around — they hit back and call the next painter on the list. Usual cause is a page stuffed with big photos nobody shrank down, which is easy to do when your whole trade is visual.

We hand-code every site and keep the images crisp but light, so yours loads fast and still shows the finish.

Your before-and-afters aren't doing any work.

Painting is the easiest trade in the world to prove — a wall before, the same wall after. That single comparison sells the job. But most painter sites either don't have them, or hide them in a gallery nobody opens. You're sitting on your best sales tool and not using it.

We build your before-and-afters into the page properly, so the transformation is the first thing people see. Looking like a registered, insured business helps close it, and business.gov.au sets out how to register properly.

Google doesn't know what kind of painting you do.

If your site just says "painting services," Google has nothing to go on. It can't tell whether you do interiors, exteriors, roof spraying, or commercial work. So when someone nearby searches for one of those, Google shows them somebody else — because somebody else spelled it out.

We give each type of work its own page, so Google knows exactly what to show you for.

The jobs go to whoever's easiest to find and quickest to ring.

When someone wants a quote, they search, they look at the first two or three, and they call. That's it. They're not comparing brush strokes or reading your About page. If your number isn't right there on the screen, ready to tap, you're not in the running — no matter how good your finish is.

Your phone number sits at the top of every page, one tap away, on any device.

You're paying for leads you should be getting yourself.

Every lead you buy off a directory is a lead three other painters bought at the same time. You're bidding against them on price, you're paying for the privilege, and the day you stop paying, the leads stop dead. You're renting customers who ought to be yours already.

Your own site, your own leads, one flat monthly. Nobody takes a cut.

We won't promise you page one of Google. Nobody can. What we build is the foundation — fast, structured properly, a page for every kind of work you do, your before-and-afters doing the selling. Without that, nothing else has a chance of working.

The work you do

Every type of job should have its own page

That's how people search, and it's how Google decides who to show them.

Interior painting

The bread-and-butter, and the one people search most. A page with a few clean before-and-afters and a clear "we turn up, we're tidy, we're on time" does most of the convincing.

Exterior and weatherproofing

Bigger jobs with a practical angle — protecting the house, not just the look. A page that explains prep, the paint you use, and how long it lasts reassures people spending real money.

Roof painting and spraying

A specific, high-value search a lot of painters don't target. If you do it, a page to yourself puts you in front of work your competitors are ignoring.

Commercial and strata

A completely different customer — property managers and business owners who want reliability, not the cheapest quote. A page aimed at them catches work most residential-looking sites never see.

Feature walls and specialty finishes

The jobs people get excited about and search for by name — Venetian plaster, textures, colour work. Photographs beautifully and marks you out as more than a roller-and-tin operator.

Repaints and touch-ups

The steady, smaller work — rentals between tenants, a room before a sale, fixing someone else's mess. A page here catches the agent or landlord who just wants it done and done well.

Your free website includes five pages, so we'll build out the kinds of work that win you the most jobs — and you can add more later whenever you like.

See if you qualify →

Here's exactly what you get

Free build
no setup fee, no build cost
$0 until live
pay only when you approve
Ready in 5 days
or your first month's free
You approve go-live
nothing ships without sign-off
No lock-in
cancel anytime, 30 days notice
Unlimited updates
content changes, no charge
Have a look at what we've built

Sites we've built for Aussie tradies

Hand-coded, fast, and built to be found. Yours would be built the same way.

Career Breakthrough website
Career & Leadership Coaching
Career Breakthrough

Career and leadership coaching, Australia-wide

View live →
Car Driving School Victoria website
Driving School
Car Driving School Victoria

Driving lessons across Melbourne's south-east

View live →
Echo Digital website
B2B Marketing Agency
Echo Digital

B2B marketing and martech in Melbourne & Adelaide

View live →
Bentleigh Charcoal Chicken website
Restaurant
Bentleigh Charcoal Chicken

Restaurant website in Bentleigh, Melbourne

View live →
Carroll's Coatings website
Tradie - Painting Services
Carroll's Coatings

Residential Painter in Carnegie, Melbourne

View live →
Caulfield ACE website
Tradie - Electrical
Caulfield ACE

A-grade sparky in Caulfield, Melbourne

View live →
Focuz Electrical website
Tradie - Electrical
Focuz Electrical

Electrical services in Bentleigh East, Melbourne

View live →

Want one like these? See more of our work →

WE ARE DIFFERENT

How we compare to agencies and freelancers

Here's how we stack up against the other ways of getting a painter's website built.

Free Range Websites Agencies Freelancers
Upfront costWhat you pay before going live What you pay before your site goes live — with us, nothing. Your first payment happens at go-live. $0 ~$2,000–$20,000 ~$500–$5,000
Website Care PlanHosting, updates, security & upkeep Hosting, unlimited updates, security, backups and upkeep $199/mo ~$160/hr for changes Rarely offered
First-year totalEverything you'd pay in year one Everything you'd pay in year one $2,388 $5,000–$25,000+ $2,000–$8,000+
Time to go liveWhen your site's ready to review How long until your site is ready for you to review Ready in 5 days 4–12 weeks 2–8 weeks
Website content changesUpdating services, prices, photos Unlimited, free $120 – $250/hr $60 – $150/hr
Custom built websiteBuilt for your business, not a template Included Depends on the budget Often templated
Website hostingKeeping your site online 24/7 Included Extra cost Not included
On-site SEOGetting Google to actually know you exist Included Extra cost Your problem
Google Business setupYour listing on Google Maps, so locals can find you Included Extra cost Not offered
Security & SSLThe padlock in the browser to keep hackers out Included Extra cost Your problem
Site speed & performanceChecked against Google's benchmarks Included Not monitored Not monitored

What's included with Free Range — that others charge extra for

✓
$0 upfront

No deposits, no setup fee. You pay nothing until your site is live.

✓
Ready in 5 days

Agencies take 4–12 weeks. Your site's ready to review in 5 business days.

✓
Content updates included

Others charge $60–$250/hr. With us, it's included.

✓
Hosting & SSL included

No surprise annual bills. It's all in your monthly fee.

✓
On-site SEO baked in

Built to rank for local searches from day one.

✓
Google Business Profile setup

Get on Google Maps so locals can find and call you.

* See pricing for full details.

Simple as

Just four simple steps, no complications

1
Claim a spot
Fill a short form about your business: services, suburbs, logo, photos.

No credit card or payment required until step 4.
2
We build your website — free
Your finished website, ready to review in 5 business days.

If we miss the deadline (which we won't), your first month is free.
3
You review it
Unlimited changes for 7 days. We make sure you're happy.

Don't love it? Walk away owing nothing.
4
Approve & go live
You approve the website, make your first Care Plan payment.

Your site's live within 24 hours of payment.

Start with step 1 — it takes 60 seconds →

One plan
Everything included

No complications, no bs. One custom made feature-filled website and an affordable care plan.

Local small-business owners holding a “Yes we're open” sign
FREE Website Build
Yes! All this included for free
  • 5-page website, custom designed
  • All copy written for you
  • SEO & AEO fundamentals baked in
  • Google Business Profile setup
  • Google Analytics setup
  • Google Search Console setup
  • Contact forms
  • Click-to-call your phone
  • WhatsApp chat to your phone
  • Social share tags
★★★★★
Mark

I signed up on Monday. Got a great looking website on Wednesday. These guys are good!!! ~ Mark

$249$199/month
The Free Range Care Plan
  • Unlimited content updates
  • Updates done in 3–5 business days
  • Fast, secure hosting + SSL
  • Security & full website backups
  • Ongoing upkeep & monitoring
  • Domain pointing & management
  • Talk to a real local person for support
See if you qualify
  • First payment after we launch your website
  • Don't like the website. Walk away — no questions
  • Cancel anytime with a 30 days notice
  • No lock-in contract ever

Total across 12 months: $199 × 12 = $2,388

That's way less than what an agency would charge upfront. i-e $5,000–$25,000+

$199. That's probably less than a single call out fee

Now that's amazing!

Something worth thinking about

Painting is the easiest trade to prove online, and most painters throw that advantage away.

Here's something you've got that most trades would kill for: your work sells itself in a single image. A grubby, tired wall on the left. The same wall, clean and fresh, on the right. Nobody needs it explained. That before-and-after does more selling than a page of promises ever could.

Now go and look at ten painter websites around your area. Count how many actually use before-and-afters properly — big, side by side, right where you land. It'll be one or two. The rest have a "gallery" buried in the menu, or a few after-only shots that don't show the transformation, or nothing at all. All that proof, wasted.

It's not that painters don't take the photos. Everyone snaps the finished job. It's that the website was built once, years ago, by someone who's gone quiet, and adding photos means chasing them and paying by the hour. So the best thing you could show a customer sits on your phone instead.

That's the bit a website should make easy. Finished a job with a good before-and-after? Send them over, they're on your site that week. It's the strongest sales tool your trade has — it should be on the page, not in your camera roll.

That's why updates are unlimited and included. Ring us, tell us what you're doing now, and it's on your site.

See if you qualify →
Questions we get asked a lot

The stuff you're probably wondering

I've already got a website. Why would I start again?+
Most were built once, years ago, by someone who's now unreachable — and your work has moved on since. If adding your latest before-and-afters means chasing a developer and paying by the hour, it never gets done. Yours would be built to change.
Do you actually understand painting, or do you just swap the photos?+
We build the pages around the work that wins jobs — interiors, exteriors, roofs, commercial, specialty finishes — and we put your before-and-afters where people can actually see them. Not one generic "services" page with a stock photo.
Will this get me on the first page of Google?+
No. Nobody can promise that. What we build is the foundation — fast, structured properly, a page for each kind of work, Google Business Profile set up. Without that, nothing else has a chance. Off-site SEO is a different service and we don't offer it.
I'm flat out. How much of my time does this take?+
One form, some before-and-after photos, and a review. We do the rest. If you don't get back to us, nothing happens and you've lost nothing.
What's the catch?+
There isn't one, but here's our business model in plain English: the build is free, and we make our money from the Care Plan once you're live. We only get paid if you love the site — which is exactly the incentive you want us to have.
Is it really free?+
The build is genuinely free — no setup fee, no deposit, no card details. The Care Plan (hosting, updates, upkeep) is $199/month, and it only starts when your site goes live.
What if I don't like the site?+
You walk away. No payment, no invoice, no hard feelings. And before that, you get a full 7-day review window with unlimited changes — batch your feedback into a list and we'll work through the lot.
How fast will it be ready?+
Ready to review within 5 business days of your completed form — or your first month is free. Once you approve and pay, it's live within 24 hours.
Am I locked into a contract?+
No. Month to month from day one, cancel anytime with 30 days notice. Watch out for "free website" offers that need a 12-month contract — that's not free, that's a lease with a smile.
Do I own the website?+
Your domain and your content are always yours, full stop. The site code stays ours while you're on the Care Plan — that's how we keep the build free — and if you ever want to take it elsewhere, you can buy it outright for a flat $1,800, anytime.
What happens if I cancel?+
Your site stays live through your 30-day notice, your domain goes with you, and you've got 30 days after that to buy the code if you want it.
Who qualifies?+
Tradies and local small businesses Australia-wide. Bigger or more complex operations usually fit Made to Order — get in touch instead.
What counts as an update?+
Changing text, prices, photos, services, testimonials — unlimited, included, turned around in 3–5 business days. New pages, redesigns and custom features are quoted separately.
Do you write the words?+
Yep, all of it. You fill in a short form about your business, we write every page from it, and you review the lot before anything goes live.
What if I already have a website?+
Even easier. We build the new one alongside it — your current site stays live until you approve the switch, so there's never a gap.
I don't have a logo or decent photos.+
Not a problem. No logo? We'll set your business name in clean type until you get one. No photos? We'll use quality stock imagery you approve.
Can you do online bookings or a shop?+
That's our Made to Order service — custom-quoted. Get in touch and we'll talk it through.
I don't have a domain name.+
We'll register one for you ($35/year) — in your name, so it's yours from day one. Already got one? We'll connect it, no charge.
Is there GST on top?+
No. $199 a month is the whole price.
Why are you so much cheaper than agencies?+
Custom-built sites, no office, no account managers, and smart use of AI in production. Same quality foundation, a fraction of the overhead — and we pass it on. We also cap how many builds we take each month, which is why the spots counter up top is real.

Still got questions? Drop us a line

Other trades we build for
Builders → Tilers → Roofers → Fencing → See every trade we build for →
Painter websites across Melbourne

Building painter websites in your suburb

Ballarat → Bendigo → Malvern → Frankston → Carnegie → See every suburb we cover →

Ready to get your website sorted?

Free to build, $199/month once it's live, and you can walk away whenever you like.

See if you qualify → Or give Baz a call on 0412 843 733

First payment after launch only